Craft Breweries, Digital Mug Club & Release-Drop Alert System

Independent craft breweries with an active taproom and an existing or informal loyalty program (a physical mug club, a punch card, or nothing formal at all). Find them via Google Maps searches for 'brewery' or 'taproom' plus a city name, craft beer and brewery owner Facebook groups and forums, and breweries actively promoting limited releases on social media, since they're already doing the marketing work that a real alert system would make far more effective.

Members sign up once and get a QR code that staff scan at the bar to log visits, replacing the guesswork of a bartender's memory with real visit-frequency data. A daily check flags any member who's crossed the drift-risk window (default 30 days, matching the industry's own return-rate benchmark) and triggers a warm, AI-personalized re-engagement message, referencing a favorite style or how close they are to completing the core-lineup achievement when that data's available. When the brewery posts a new release, mug club members get a real early-access window before the general public, turning release-day hype into an actual reason to check the app rather than hoping to catch a social post in time.

An achievement system tracks progress through the core lineup, with a real reward on completion, giving members a concrete reason to keep coming back beyond just habit.

The visit-tracking and alert logic are reliable from day one; message tone is what benefits from the 2-week supervised pilot, since a re-engagement message that reads as genuine interest lands completely differently than one that reads as a loyalty-program bot noticing an absence. Expect release alerts to be the standout feature almost immediately, breweries running this report meaningfully faster sell-through on limited releases simply because members knew about it before the general public did. Drift-risk re-engagement is a slower build, converging over several weeks as the brewery gets a real sense of its own visit patterns.